Sunday, January 28, 2007

Which One of Them?

Last post we have discuss about why we use pay per click, so now in choosing pay per click program as advertiser, which one can I trust?

There are Google Adwords, Yahoo Search Marketing , Adbrite , Bidvertiser , Ask Jeeves  ,  , Search123  , Epilot  and many more. So which one?

Google Adwords has a large networks via their Google, Adsense and AOL while Overture has a network friendship with Yahoo!, MSN and InfoSpace.

So again in my mind, I’m asking myself: “Which one?”

I don’t know which one works for me but by looking on their branding; of course I would choose either Google Adwords or Yahoo Search Marketing.

Big Guys also means Big Bucks. What’s your opinion?


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Friday, January 26, 2007

Why Use Pay Per Click?

Hi everyone. First of all, do you use pay per click? If yes, you’re as a publisher or the advertiser? Myself right now only still being the publisher but hopefully by March, I will use this ppc services to advertise my own products.

So back to the question. Why you must use Pay Per Click?

Pay Per Click Advertising actually will allow your website or products to be famous, well-known, and get a better list at the search engine.

With PPC advertising such as Google Adwords, Adbrite and others, it can help both of us to gather fast feedback on the online market. For example when I have a product, I can know very fast the conversions rates of my sales letter. By couples of week, I could already know which one of those sales letters that have the highest conversion rates.

So now you have reason to use pay per click for your advertising medium!